About Us

Deb Ain

Deb Ain holds an MA in Philosophy of Religion from King’s College London and a BA (Hons) in Philosophy and Religious Studies from McGill University.  Her career in social responsibility began at Transparency International (UK) and continued with a position as project manager for corporate social responsibility and communications specialist Corporate Culture.  Most recently, she has provided several major European organizations with research and strategic advice on a range of environmental issues; she also volunteers as a researcher with not-for-profit organization Regroupement pour la Responsabilité Sociale des Entreprises (RRSE). 

Thomas W. Hoekstra, PhD

Dr. Hoekstra has combined a career as educator, scientist, author and international consultant.  He received his Ph.D. from Purdue University, before going on to serve on the faculty at the University of Vermont and Colorado State University.

Thomas Hoekstra held a Director position in the National Office of the USDA Forest Service National Office where he led a team of experts in providing critical inventory, monitoring and planning guidance to Forest Service managers and planners throughout the United States.    

Dr. Hoekstra was selected International Program Manager for the Middle East, with responsibility for forest and rangeland research, technology transfer, and education.  Among other accomplishments, he administered a multinational study to monitor and evaluate Middle Eastern watersheds in several Middle Eastern countries including Israel, Turkey, Jordan and the Palestinian Authority.

Dr. Hoekstra is the co-founder and President of the board for The Sustainability Institute, a nonprofit organization established to conduct sustainability research, technology application, and education to improve human well-being.

Sara Jungblut
Urban Forester

Sara Jungblut is the program coordinator of Denver, Colorado’s million tree initiative “The Mile High Million.”  “The Mile High Million” is a component of Greenprint Denver, a sustainable development initiative that strives to integrate environmental impact considerations into the city's programs and policies, convene stakeholder groups, catalyze new projects, and communicate the importance of sustainable development in Denver.  Sara holds a Bachelor of Science from the University of California, Davis in Environmental Horticulture and Urban Forestry and is an International Society of Arboriculture certified arborist.  She has worked in varying facets of the green industry for nearly fifteen years throughout the mid section of the US.  Sara is committed to educating the public on the importance of trees to the urban environment and their role in the reduction of energy consumption.

Yossi Lanton 

Yossi’s devotion to Jewish community service began as President of Hillel at Concordia University where he graduated with honors in Commerce and Business Administration.

His professional career began in Montreal at Federation CJA’s Israel & Overseas Department. He then served concurrently as Hillel Montreal’s Director of Programming and National Jewish Campus Life’s Director of Advocacy (Quebec region)where he galvanized over 300 students nationwide to participate in a leadership conference setting the direction for Jewish and Israel advocacy across Canada.

Yossi is currently consulting on several new community initiatives while studying religion and Jewish philosophy at the David Shappel College of Jewish Studies in Jerusalem. Most recently, he created the “Israel Discovery” exhibit which is scheduled to tour campuses and communities across North America.

The JNF goneutral project brings to fruition seeds that were planted when Yossi celebrated his Bar Mitzvah on a Jewish National Fund mission to Israel led by his family.

Heidi Massin 

Heidi Massin, owner and chief executive officer of the Houston-based Massin Consulting Services, LLC, has 25 years of experience in the environmental consulting and energy industries.  Her experience has largely involved multi-national energy or energy-related companies, including power/utilities, pipeline transmission, and pipeline field services.  Ms. Massin earned her Bachelor of Business Administration in petroleum land management at The University of Texas at Austin and a Master of Science in environmental management at the University of Houston – Clear Lake. 

Prior to starting her own consulting firm, Ms. Massin worked for Ecology & Environment and AECOM – ENSR. During her tenure at Ecology & Environment, Ms. Massin co-chaired the company’s Sustainability Workshop for its clients. While at ENSR, Ms. Massin was a member of a Sustainable Development Task Force (SDTF).  As a task force member, she co-authored a White Paper to the Board of Directors and Officers of the company outlining the business case for Sustainable Development. Additionally, she has been involved in Stewardship Programs, including the development of the Texas chapter of the Corporate Wetlands Restoration Partnership.  Ms. Massin is currently the Recycling Coordinator for Abitibi Consolidated for her neighborhood school’s paper recycling program at Condit Elementary.  Ms. Massin is a past board member of the Citizens’ Environmental Coalition and the Houston Junior Chamber of Commerce.

Arié Moyal 

Arié Moyal is a corporate social responsibility and sustainability professional with a marked ability to think globally and develop original, practical solutions. He has contributed to projects addressing a variety of issues such as climate change, sustainable buildings, adolescent health and environmental communication.

His education, which includes a BA in psychology, has touched on a variety of areas including mass communications, marketing and languages. Arié is a native speaker of French and English and he also speaks Hebrew, Spanish and Italian.

Arié has worked with Good Vision, Israel's first corporate social responsibility consultancy, on developing their industry knowledge, corporate identity and best practices. He also contributed benchmarking research and ideas that shaped client projects.

Prior to his work in this field, Arié worked for Computershare, the world's largest share registrar and a leading financial services provider, where he honed his process analysis skills and developed a sense for corporate responsibility.

Additionally, Arié has been a project coordinator for ANZ, one of Australia's leading banks and a world leader in corporate sustainability, where he also volunteered as the environmental initiatives coordinator for their Enterprise Operations division.

Arié has volunteered as the communications director and webmaster for cataléthique, a networking club for graduates and professionals interested in sustainability and corporate responsibility, previously a professional chapter of Net Impact in Montreal and is currently assisting Australia's Environmental Jobs Network in developing their new marketing strategy.

Daniel Orenstein, Ph.D.

Daniel Orenstein is a Science and Policy Fellow at the Coalition on the Environment and Jewish Life, and visiting fellow at Brown University's Watson Institute for International Studies. He holds a Ph.D. in environmental studies from Brown University, an M.Sc. in Ecology from Ben Gurion University of the Negev, and a B.Sc. in Environmental Biology from the University of California, Davis.  He is an environmental teacher, writer and activist, and has taught at Hebrew University, the Arava Institute for Environmental Studies, WUJS in Arad, and Brown University.  Among his volunteer activities, Orenstein co-founded the Rhode Island Jewish Environmental Alliance, is a member of the JNF board of trustees, representing Ameinu and the Green Zionist Alliance, and is the webmaster of the Jewish Global Environmental Network website (www.jgenisrael.org).